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Is radio advertising in the build-up to Christmas a good idea? Absolutely!
These days, radio is still one of the most cost-effective ways to advertise and should be a key part of your marketing strategy in the lead up to Christmas.

Father's Day is an opportunity once a year to thank Dad for all that he does. So if you have a product or service that suits all fathers, a radio advertising campaign that runs in the lead up to the first Sunday in September could be one of your best marketing decisions in 2017.

As well as the 3 radio stations based on the Gold Coast (SEA FM, GOLD FM and HOT TOMATO), there are also a number of other stations that reach or overlap with the official Gold Coast radio region. So how do you know which is best for your radio advertising campaign?

Have you been hearing ads on the radio from some of the largest retailers about the tax advantages of purchasing products from them before the end of the financial year?